Beauty is a balance of body, mind and soul through all the senses.
One of the senses discuss today is the sense of smell. I've heard of scented notes and invitations for all sorts of occassions via snail mail but I have never heard of sending a scent through a cell phone or as an email attachment. Hard to believe but it's true. This technology is on its way to Japanese users. Soon, it will be find its way into our hands.
The Japanese internet provider NTT Communications has just introduced the first mobile fragrance communication for cell phones. The new technology allows people to send smells through cell phone or email attachements. When the scented communication is sent to a device (cell phone) fitted with a portable fragrance atomizer, the scent is emitted exactly as the sender intended.
Users can send their own scent creations. There are no limits to user's individual creativity. Users can create their own unique fragrance note and send their friends their favorite scent, much like sending pictures or video clips.
Many of the premium hotels and retailers have long used sensory marketing to get people to spend more. Now the sense of smell finds its way into technology.
